Glu

Enable & Accelerate your business

Between Partner, Customer and Vendor

Glu are driven to enable and accelerate your business, educate and empower your people, whilst enhancing your propositions to move into new business areas with minimum risk or investment.

Glu bridges the gap between vendors, partners and customers to allow you to move to value based selling with business outcome led conversations and solutions.

By doing this, you will become more relevant to your customers, drive more annuity and all future renewals will become a non event.

We are Glu

Helping you build, win opportunities and deliver value across digital, cyber and customer transformation.

The mentoring and expertise that GLU provided in developing our CX Practice allowed us to accelerate our capabilities. We now benefit from ongoing operational support from GLU consultants, systems and process allowing us add value to our customers in achieving their business outcomes following their technology investments and thus increases the value of the solutions we provide and profitability for both ourselves and our customers, in summary it is a strategic partnership that delivers business outcomes for our customers and ourselves.

Stuart Little

International EMEA Commercial Director

Cisco Solutions, SHI

Glu have been a very valuable extension to our Enterprise Networking team as we scale this area of our business. When we sat down and discussed what our plans looked like it and the areas of expertise we each have, it was a perfect combination for Bytes and Glu to form a strategic partnership.

Luke Kiernan

Head of Cyber Security

Bytes

Glu to us are a pivotal part of being able to deliver our Customer Success-as-a-Service. Without them we wouldn’t have our top tier programme and have the key benefits that we drive into our customer base. Glu are special to us because they enable us to give all five architectures within Cisco, and the key benefit is the differentiator. Working with Glu is absolutely pivotal for us to be the top distributor here in the UK.

Graeme Lee

Head of Architecture Cisco

TD Synnex

Working with Glu has significantly accelerated our CX practise performance and results. To start up a new business unit is no easy feat, but working with subject matter experts who are agile, flexible and have intimate knowledge of the market we’re in, took strain out of the planning, design, and execution phases of our business plan. VMBO2 and Glu have a partnership of openness, and transparency which allows for creative thinking on how best we continue to evolve, in an ever-changing climate, to ensure we are servicing our customers in the best possible way.

Jenifer Downes

Vendor Lead

Virgin O2 Media

News, Insights & White Papers

News & Insights

Why is a Customer Success Manager important?

News & Insights

Customer Experience vs. Customer Success

News & Insights

Sustainability – let’s put you ahead of the curve!

News & Insights

What is the future role of IT resellers?

CRN Channel Awards finalist

Glu Group are shortlisted as a CRN Channel Awards finalist for the third year in a row!

Our services

Customer Experience

Customer Centric. Data Driven. ROI oriented. These are all key for a successful Customer Experience strategy.

Success today depends on how relevant and invested you are to your customers throughout their journey. And, in today’s uncertain climate, where the purchasing habits of buyers become more sophisticated and demanding, customer experience has become more crucial. Yet, there’s still a big gap in the experience that businesses provide.

Find out more

Our services

Partner Experience

We often hear about the Customer Experience and Customer Success Journey. But did you ever think about the Partner Success Journey and its importance? Did you ever ask yourself: “What would partners need to succeed?”

As the market continues to evolve, having a competitive edge is becoming absolutely business critical. That’s why businesses – big or small – try their hardest to provide a great experience and service at each touch point. And the opportunity is in the Partner Success Journey!

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Cisco Advanced Customer Specialisation Partner

This certification demonstrates Glu’s ability to leverage resources, provide consistent processes, and deliver a world class Cisco customer experience. We continue to retain this status having held this certification for over five years.

Glu Talk

Glu Talk brings real-world experiences from current CxO leaders on the challenges they face, how they prioritise business investments, and how they want to change the conversation from being a supplier to working in partnership.

Listen to our latest podcast

Customer Experience

Partner Experience

Our Partner Workshops

About Us

Glu

Enable & Accelerate your business

Glu are driven to enable and accelerate your business, educate and empower your people, whilst enhancing your propositions to move into new business areas with minimum risk or investment.

We are Glu

News, Insights & White Papers

Why is a Customer Success Manager important?

Customer Experience vs. Customer Success

Sustainability – let’s put you ahead of the curve!

What is the future role of IT resellers?

CRN Channel Awards finalist

Our services

Customer Experience

Our services

Partner Experience

Cisco Advanced Customer Specialisation Partner

Glu Talk

Connect with Glu

Our services

About us